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WordPress & WooCommerce Case Studies

Real engineering work I've led, anonymized to remove client, product and brand details. Roles, technologies and outcome metrics are accurate.

Case Studies

Real engagements, anonymized under NDA.

YouTube playlist to WordPress import on a schedule: fetch the playlist, compare with the site, publish new videos, unpublish removed ones
Automation Developer WordPress PHP

YouTube Video Import Automation

Automated daily publishing workflow

Result: Video library in sync with zero manual work

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WooCommerce to Zoho CRM sync: orders, quote requests and status changes queued in the background and mapped to contacts, quote records and deal stages, with retries and logging
Integration Developer WordPress WooCommerce

Automated WooCommerce to Zoho CRM Sync

60% time saved, zero manual errors, faster sales processing

Result: 60% time saved, zero manual errors

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WPForms fields mapped to Zoho CRM lead fields: name, email as the dedupe key, company, message and page URL as lead source
Integration Developer WordPress WPForms

Zoho CRM Sync for WPForms

Reduced manual lead handling

Result: Sales team works entirely inside Zoho

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Cross-site WordPress content import from a source site to a target site in batches, keeping post types, taxonomies, fields and media
Backend Developer WordPress PHP

Cross-Site Content Import System

Faster bulk content migration

Result: Hours of manual entry → minutes

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Release notes plugin data model: a product has versions, each with New, Improved and Fixed change entries
Plugin Developer WordPress PHP

Custom Product Release Notes Plugin

Independent structured content management

Result: 2+ years, every release, zero issues

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Custom quote flow: choose variations, add to the quote list, submit a request, admin review, sync to Zoho CRM
Backend Developer WordPress PHP

Custom Quote System with Variable Products

Commerce-like quoting without WooCommerce

Result: Lighter than full WooCommerce checkout

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All client work is under NDA. Instead of logos, each case study shows the problem, the architecture, and the measured result. References and deeper technical detail are available on request during a project discussion, and your project gets the same confidentiality.

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