SA PHOTO COMING SOON
My Background

Senior backend engineering, built on real production experience.

I'm a Senior Backend Engineer and Technical Lead based in Ahmedabad, India, with 7+ years of professional experience building on WordPress, WooCommerce, Magento, and core PHP.

Senior Software Engineer / Technical Lead — FTx Infotech
Designing WordPress and WooCommerce platforms that hold up under real production load — 100K+ monthly users, high-availability requirements.
PHP 8 WooCommerce Redis
2022 — Present
Senior WordPress Engineer — WP Online Support
Enterprise theme builds, Core Web Vitals optimization, and L3 production support — the tier where you get called when nobody else can figure out why the site is slow or broken.
Core Web Vitals WooCommerce
2022
Web Developer — Intesols Pvt Ltd
Built and maintained Magento and Shopify stores, integrated payment gateways, and ran technical SEO work that measurably moved traffic and conversion numbers.
Magento Shopify Payment APIs
Aug 2019 — Jul 2022
Web Developer — Linkgenic Digitech Pvt Ltd
Built responsive PHP and WordPress sites from the ground up.
PHP WordPress MySQL
Dec 2018 — Aug 2019

Before moving into web development, I worked in IT and network support, including a role with NTEC in New Zealand, alongside a Graduate Diploma in IT. That background shows up in how I think about production systems — server behavior, uptime, and infrastructure aren't abstractions to me; I've been responsible for keeping systems running from the infrastructure layer up.

Working Standard

What "senior" actually means here.

Concretely: I design plugin architecture meant to survive being maintained by someone other than me. I write REST API integrations that connect WordPress to CRMs, payment gateways, and third-party services without turning into fragile glue code. I optimize for Core Web Vitals and real database performance, not just Lighthouse scores. And I've mentored 5+ junior engineers and led code reviews, which means I'm as comfortable handing off clean documentation as I am shipping the code itself.

I also build with AI-assisted tooling — Cursor, Claude, and ChatGPT — as part of my day-to-day workflow, which speeds up delivery without changing the standard I hold the output to. Every line still gets reviewed against the same architecture and security bar I'd apply to work I typed by hand.

Freelance Philosophy

How I approach freelance work.

I hold a full-time technical leadership role, and I'm upfront about that: this isn't a side hustle I'm trying to grow into full-time work, and it isn't a full-time job search either. It's how I take on the kind of scoped, high-leverage engineering problems that don't fit neatly into a 9-to-5 — a performance audit, a plugin rebuild, an integration that's stuck, an architecture review before a big migration. Because I'm selective about what I take on, every freelance engagement gets senior-level focus, clear communication, and realistic timelines instead of vague promises.

Availability

I'm open for freelance/contract projects and typically respond to new inquiries within 24–48 hours.

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